Spanx founder launched an empire on QVC

Business
Spanx founder launched an empire on QVC

Sara Blakely, Spanx's founder, turned a $5,000 startup into a billion-dollar empire after her revolutionary shapewear sold out in minutes on QVC in 2000.

In November 2000, Spanx founder Sara Blakely, then 29, took a bold step: she pitched her innovative footless shapewear on QVC. With just $5,000 in savings, this former door-to-door salesperson needed national exposure for her bootstrapped company.

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